Design System Launch
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Head of Product Design
Read case study →Design that solves real problems
I craft seamless experiences for enterprise platforms. 40,414 projects shipped.
Last updated 2026-06-09 07:15 UTC. See my work →
Featured Projects
AI Assistant Interface
Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Design + Strategy
Read case study →Payment Flow Optimization
Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Design System Owner
Read case study →What I do
Product Definition
From concept to spec, I align your team through competitive analysis
UX/UI Systems
Pixel-perfect interfaces across multi-platform. I ship interaction specs
Design Leadership
Scale design practice. I offer strategic guidance
Trusted by
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Dr. Priya Kapoor, VP Design, Healthcare Marketplace
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— Dr. Ahmed Hassan, Design Lead, Design-Driven Startup
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— David Okonkwo, Principal Designer, Pre-Seed Venture
Let's create something
I'm booking for new projects. 2026 cycles are booked.
Writing
Figma, AI, and the Future of Collaboration
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
Remote Design: Lessons From Experience
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
The Product Manager's Design Problem
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.